Please see the attached press release prepared by the Tar River United Way. NC Wesleyan College President James Gray is serving as the chair of the campaign for the Twin County area, which includes Edgecombe and Nash counties. Along with other community businesses and agencies, the college faculty and staff participated in the campaign through generous contributions and payroll deduction.
UNITED WAY REACHES $1.26 MILLION GOAL
by Tamika Joyner
March 9, 2012 – “We are delighted to announce that the United Way fundraising goal has been reached, and in fact, slightly exceeded,” said Jim Gray, President of NC Wesleyan College and Twin-County Campaign Chair. “This accomplishment reflects the generosity of many businesses and individuals throughout the twin county area, who dug deep to continue their support, even in this tough economic time. We sincerely appreciate that. As a result of these special efforts, important community agencies will be able to continue providing valuable services to our citizens.”
United Way’s success is largely due to the employee contributions from workplace campaigns. These contributions make up approximately 85% of their funding. There are over local 130 businesses within the twin-county region that support United Way. Among the leading workplace campaigns that have increased during United Way’s 60th Anniversary campaign are Boddie-Noell Enterprises, Inc., Eaton Corporation, QVC Rocky Mount, Inc., Piedmont Natural Gas, Sara Lee Bakery, Nash Health Care Systems, Inc. and Nash-Rocky Mount Public Schools. During a mid-campaign report event held in December 2011, Cummins-Rocky Mount Engine Plant announced a substantial increase in total contributions, accounting for nearly 40% of this year’s results.
A Hardees – United Way promotion, spearheaded by Boddie-Noell Enterprises, catapulted United Way over the goal. Local Hardees restaurants raised over $1,132 for the organization last month. Hardees’ customers contributed $1 toward United Way efforts to improve the quality of life throughout our communities. The Hardees Restaurant at the corner of East Grand and Raleigh Street led the way with the largest contribution.
Another factor that sparked enthusiasm during the campaign was a partnership with Davenport Autopark to donate a 2012 Honda to an eligible Care Share or Leadership donor. During the campaign season, Davenport transported the vehicle to various workplaces to create more visibility for employees. “This campaign has been the most exciting. Overall, there has been an increase in enthusiasm across the board to help those in need,” said Tamika Joyner, Donor & Volunteer Relations Manager. A Grand Prize event will be held in mid-April to announce the winner of the 2012 Honda.
United Way Tar River Region is committed to solving local needs and building stronger communities through Education, Income/Self-Sufficiency and Health. United Way supports a network of 21 community partners through 41 local health and human service programs that work together to improve our local communities. For more information about your local United Way, please contact at 252-937-2213 or visit www.unitedwaytrr.org.